FRET12 x HOP BUTCHER
STRING THINg IPA LAUNCH PARTY RECAP
The String Thing IPA launch was pure energy—a night of music, community, and electric atmosphere at Hop Butcher’s taproom, with Ganser delivering a powerhouse performance.
FRET12 x HOP BUTCHER
STRING THING IPA BEER LAUNCH PARTY RECAP
The String Thing IPA launch was pure energy—a night of music, community, and electric atmosphere at Hop Butcher’s taproom, with Ganser delivering a powerhouse performance.
This 6.5% Citra and Simcoe-Hopped IPA has bright tropical and citrus notes and is a deliciously chuggable pairing with live music.
THE STRING THING IPA LAUNCH PARTY
Few things pair as perfectly as beer and live music. There’s something about the energy of a live show—the shared moment, the sound, the crowd—that just hits different with a cold beer in hand. That’s why we teamed up with Chicago’s Hop Butcher For The World to create something designed to live in that space, whether you’re on stage, in the front row, or just soaking it all in: String Thing IPA.
To celebrate the beer’s release, we threw a proper launch party at the Hop Butcher brewpub—because a beer like this deserves a night of its own. And to make it unforgettable, Ganser performed live, bringing their signature intensity to a packed room of friends, fans, and fresh pours. The atmosphere was electric—exactly the kind of moment this beer was made for.
🎸 Performance by Ganser: ganserband.com
💥 Presented by FRET12: fret12.com
🍺 Hosted by Hop Butcher: hopbutcher.com
“Few things pair as perfectly as beer and live music. So, when our team and the FRET12 team got to know each other and beer and conversation began to flow, String Thing the beer felt to all of us like something that had to happen.”
–Jeremiah Zimmer (Hop BUTCHER)
“Few things pair as perfectly as beer and live music. So, when our team and the Fret12 team got to know each other and beer and conversation began to flow, String Thing the beer felt to all of us like something that had to happen.”
–Jeremiah Zimmer (Hop BUTCHER)
