FRET12 IN THE NEWS

Where Broken Guitar Strings Get a Second Act

Cool Material — September 11, 2026

Chicago's FRET12 brings analog vibes to a digital music world.

AXIOS — February 20, 2026

Haunted by Dead Guitar Strings? String Thing Lifts the Curse.

VICE — April 10, 2026

Cool Material —

Where Broken Guitar Strings Get a Second Act.

“Everything we do comes back to the same idea: We want to connect people through music and give them a way to express their love of music in everyday life.” -Dan Tremonti

VICE —

Haunted by Dead Guitar Strings? String Thing Lifts the Curse

Wrap your old guitar strings around FRET12’s collectible mummy figurine—and turn your trash into treasure worthy of Tut’s tomb.

Premier Guitar —

FRET12 Launches the String Thing Guitar String Upcycling Mummy

String Thing® gives guitarists and bassists a creative way to repurpose their used strings rather than discarding them.

Guitar Gods —

String Thing Wants to Make Your Dead Strings Immortal.

The concept is brilliantly simple. Thread your old guitar or bass strings through a customizable, mummy-shaped figurine. Wrap it. Weave it. Get creative.

Guitar Mag —

How the String Thing made upcycling your guitar strings fun.

I really liked the idea of this thing feeding on spent strings from guitar players everywhere!

For press inquiries or interview requests, reach us at press@fret12.com

FRET12 Guitar Supply

FRET12 is a music culture brand based in Chicago. We create clothing, artwork, and content that capture the nomadic spirit of life on the road, alongside a curated selection of guitars and accessories. Learn More